HondaPro Jason

Honda Brand Advocate

HondaPro Jason
101K 100.7K 158.5K 1K+ 5.2K 1.8k

Who Is HondaPro?

From dealership salesman to internet sensation in a few short years, Jason Richmond has amassed his social media following and loyal fans with nothing more than a “camera phone” and a personality. Now touring the world creating buzz for the Honda brand and local dealerships, HondaPro Jason shows others how to replicate his social media success.


Not sure how to start generating followers (and customers) online? HondaPro Jason advises dealers on-site how to build their brand through social platforms with an actionable gameplan (all you need is a phone).


Bringing HondaPro to your dealership is an instant Honda event. Create some buzz by hosting The Pro at your dealership where he’ll meet, greet, and convert local fans. The videos he posts during these dealership events have a tendency to go viral.


Take it to the next level by actually producing videos on your lot with The Pro himself. Whether he stars on camera or directs your own team’s talent, his experience and following will bring viewers and engagement to your brand.

Where In The World
Is HondaPro Jason?

Keep up with the HPJ World Tour and see what he's been up to! If he's in your neck of the woods, give him a shout to drop by!

in transit

In Transit

Type R Live-Watch

Republic, Missouri

Event Time: 13:26 UTC

Upcoming Events

March 22, 2018
  • NADA 2018
    March 22, 2018  10:00 pm - March 25, 2018  11:00 pm
    las vegas

March 28, 2018
  • New York Auto Show
    March 28, 2018  3:00 pm - March 29, 2018  4:00 pm
    Javits Center 655 W 34th St, New York, NY 10001, United States

April 6, 2018
  • DownStar Wedding in Cali
    April 6, 2018  8:00 pm - April 8, 2018  9:00 pm

April 8, 2018
  • SAE in Detroit
    April 8, 2018  4:00 pm - April 10, 2018  5:00 pm

  • DownStar Wedding in Cali
    April 6, 2018  8:00 pm - April 8, 2018  9:00 pm

Bring the HondaPro


Follow HondaPro Jason and stay #INTHEKNOW

Bring HondaPro To Your Dealership

Host the event of the year and gain all the skills to build your brand with one trip from HondaPro. Drop him a line below and he’ll get in touch about visiting!


HondaPro doesn’t just visit for fun — he’s there to help get dealers results during his trip and well after he leaves the staff with their new skills. Take it from the dealers who invited him over!

Roger Scholfield Honda dealership store front

Roger Scholfield, Owner

Scholfield Honda | Wichita, KA

We have had Jason “HondaPro” Richmond come to our store each year to facilitate the launch and training on our new models and to be our celebrity MC at two different in-house new car shows. In my 31 years in the industry, I’ve never encountered anyone who is more passionate, more knowledgeable or who will connect with your staff better than Jason. He is, quite simply, the best at what he does. He started out as a hired consultant, he left as a friend of mine.

Honda dealership store front

Chase Channell, General Manager

Victory Honda Jackson | Jackson, TN

Honda Pro Jason is spectacular! We love having him visit the dealership and hear about all the latest and greatest with Honda and he is always full of knowledge as it pertains to Honda and social media for our associates. In all my years in the car business I have never met anyone who makes learning about the product as fun as Honda Pro! Even my most experienced Honda guru's still learn from Jason! We appreciate the edge he gives us in business to better serve our customers and understand the product we represent!

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